Thursday, 7 July 2016

Investigating the BBC - Start of exam unit B322, Section B

Dear year 10 (soon to be year 11) students,




We are finishing the year by introducing a research task looking at big media institutions.


In this initial task, you will learn about ITV and investigate the BBC.


Use the remaining lesson time, then complete the work over the summer.


Due in on 5th September 2017




You need to complete slides 27-40 without fail.




If you find interesting extra facts, documentaries, articles about the BBC and its programmes, funding etc, of course, add to your presentation!


Email if you have any question: h.o'shea@parkhighstanmore.org.uk



Sunday, 14 February 2016

Completing Your Progress Log - B321 Controlled Assessment

You must ensure that your Progress Log is completed. This is to show what you have been doing during Research, Planning and Production time. It is a sort of diary recording what you have been doing each week, from researching and annotating the conventions used in real perfume adverts, to doing your market research, planning your advert, your photoshoot, your mock up and finally producing your own advert in Photoshop.

You have a hard copy of the document but I have also put a copy on Fronter.

This should really shown your progression through production time.

Due in on Monday 22nd January (draft).

The prompts below are just for guidance since you are all working at a different pace and in a slightly different order. For instance, some of you produced an early mock up but realised it wasn't working and started changing your ideas.

eg. Weeks 1 and 2: Initial planning: I decided to investigate (name of perfume) and found out that...
I discovered that ... (price range, target audience...)
I decided to do an advert for this perfume OR I decided to create my own perfume in the same style...
The name of the perfume is important: (name) makes you think of ...

My target audience is ...

I have looked at a range of bottles and existing adverts and I decided to...
I made a collage of bottles of perfumes aimed at my target audience and realised that...

I collected several existing adverts for a similar / for my perfume and found that several strategies are used:

Week 3: I looked more closely at a couple of perfume adverts and annotated them. I noticed that ...

Week 3: I started thinking about my own advert. I want to ...

Week 4: I created my mock up. In the end, I decided to do...
I received some feedback and as a result, I ...
I created a questionnaire to ...

Week 5: I organised my photoshoot. First, I did....
(what went well, what did not work out... How many useable photos did you end up with? Did you manage to produce what you wanted? Did you change your mind? etc)

Week 6: In photoshop, I started to assemble all the elements of my advert.

(IN WEEK 7, YOU WILL EXPLAIN WHAT HAPPENED WHEN YOU WORKED IN PHOTOSHOP, WHAT THE RESULT WAS AND WHAT FEEDBACK YOU RECEIVED. WHAT DID YOU DO AS A RESULT TO COMPLETE YOUR FINAL ADVERT?)